Regional Sales Manager (Aftersales) – Central Europe
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The Opportunity - Regional Aftermarket Sales Manager (Construction) – Central Europe
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About the role:
Are you passionate about growing aftermarket performance and building high-performing dealer partnerships?
As Regional Sales Manager (Aftersales) for Central Europe, you'll play a key role in driving parts sales, service excellence and dealer capability across a strategically important region.
Working closely with our dealer network, you'll identify growth opportunities, influence commercial success and help deliver an outstanding customer experience for JCB customers.
Based in Vienna, this role offers a unique opportunity to make a tangible impact across multiple markets, driving growth while strengthening dealer relationships and customer outcomes.
Drive Commercial Performance
Deliver annual parts sales, profitability and growth targets across Central Europe.
Develop and implement aftermarket sales and marketing plans.
Lead promotional campaigns and customer-focused initiatives.
Produce sales forecasts and analyse performance to identify opportunities and risks.
Develop Dealer Capability
Review dealer operations and identify opportunities to improve performance.
Support dealers with stock management, ordering processes and systems utilisation.
Deliver training on JCB products, systems and aftermarket programmes.
Promote best practice across the dealer network.
Build Strong Partnerships
Develop trusted relationships with Dealer Principals, Aftermarket Directors and Service & Parts leaders.
Conduct regular business reviews and performance assessments.
Visit dealers and customers to understand market requirements and strengthen relationships.
Champion customer satisfaction across the region.
Identify Growth Opportunities
Analyse market trends, competitor activity and lost sales.
Develop and implement corrective action plans.
Promote value-added programmes including Service Plans, Extended Warranty, LiveLink renewals and refurbishment initiatives.
Support pricing strategies that balance competitiveness and profitability.
This will be suited to you if you...
- Have proven aftermarket, parts or service sales experience within construction equipment, agriculture, automotive or a comparable industry.
- Understand dealer networks and know how to drive performance through influence and partnership.
- Have a track record of delivering commercial growth and improving customer outcomes.
- Are highly analytical and comfortable translating data into actionable business decisions.
- Can build strong relationships across diverse cultures and markets.
- Enjoy regular travel and being close to customers and dealers.
- Bring energy, resilience and a proactive approach to problem-solving.
What happens next?
Ordinarily, our Resourcing Team reviews and shortlists CVs. If shortlisted, you’ll speak to one of our Recruiters to discuss the role further. Our interview process usually consists of an initial team’s interview followed by an in-person interview. We’ll keep in touch throughout the process but if you have any questions, please get in touch at recruitment@jcb.com
This is your chance to join a company that values expertise not only in rewards but also in real employee care. At JCB you don’t just get a competitive salary, 33 days’ holiday and access to our company pension—you can also use our onsite gym, in-house doctor and dentist. We have an ULEV car scheme available for our employees too. Then there’s the JCB Rewards Hub, which gives you discounts with high street retailers. Feel like biking to work? There’s our Cycle to Work Scheme.
We value diversity and welcome applications from candidates from all backgrounds.
We’re committed to ensuring our recruitment process is fair and inclusive. If you face any accessibility challenges with your online application and require additional support, you have the option of speaking to a member of our Recruitment Team who can support you to complete an application in an alternative format. If you would benefit from this support, please email recruitment@jcb.com, and a member of the team will be in touch.
Recruitment Agencies: JCB does not accept any speculative approaches to present candidates for advertised vacancies.